I had a laughably terrible experience during a podcast interview. These people were trying to talk to me – about my expertise – and I couldn’t string a sentence together!
I was incredibly nervous talking in front of the four other people in the room. I knew this was a fear I had to confront so I signed up for Toastmasters and haven’t looked back since.
I was coaching a creative entrepreneur who had never sold before and was scared; he had an intimidating idea of what ‘selling’ was and he didn’t fit that image. Instead of focusing on ‘sales techniques’ during that session, we focused on mindset because I discovered it was his inner monologue that sabotaged his outreach efforts, sales conversations, and follow-ups.
After that meeting, I reflected on pivotal moments where I faced the biggest challenges and how it was mindfulness that helped me meet those
moments with grace. That’s when I merged the mindfulness practice with my sales training.
Let’s be real. Many salespeople are like that. We have stereotypes for a reason.
The stereotypes are perpetuated because the industry lacks diversity and lacks representation of different personalities. After giving talks to younger audiences, I’ve often been approached by people telling me they’d never considered a sales career because they didn’t think they had the persona. But my talks changed their perception and they have since applied to and been appointed in sales roles. The sales profession is missing out on great people because of this negative image.
Also, we remember bad experiences more readily than good ones. We all have bad sales experiences, too many to count. But you’re sold to by someone who sells really well, you don’t perceive it as ‘selling’; you remember it as a positive experience, like a chat with someone who is genuinely trying to help you. Those moments of connecting with others, they are the reason that makes sales a fulfilling profession.
Instead of trying to sell to someone, focus on finding out if, or how, you can genuinely help them. And then help them, whether it is through your offering or guiding them elsewhere. Focus on serving instead of selling.
That you are enough, you are worthy, and whatever you need is already inside you.
Yes, a leader of a company started implementing one of the mindfulness tips I shared in a talk, before meetings and events. He said it completely changed the dynamic of his meetings and interactions. Due to his inner shift, a conversation he had at a networking evening lead to attracting an investor.
Hearing that after applying whatever I shared, people feel calmer and more like their best self.
Here’s a short motivational clip I made talking about motivation – when nothing goes right in your life. If it brings you down, I made this video to lift you up…
Tony Robbins. Unfortunately, I haven’t met him or had the pleasure of seeing him live.
Through my virtual keynotes, I’ve made mindfulness ideas and tools more accessible to people who would otherwise find it a bit new-agey or woo woo. Through interactive exercises, they also learn simple practical ways to lift themselves out of a negative spiral.
I’m also giving organisations the opportunity to build momentum with follow-up sessions to create a collective pause during their weekly meetings and reinforce new tools to cope with any emotional distractions so they can bring their best self.